May 2026 recap

Membership retention and engagement are deeply intertwined. When members feel connected, valued, and actively involved, they are far more likely to remain part of your organisation.

Retention is the backbone of any successful club. While attracting new members is important, retaining existing ones ensures stability, community growth, and sustained revenue.

Membership retention is about more than just maintaining numbers; it is about building a committed, engaged community that supports your organisation in achieving your mission.

Mapping your organisation’s unique member journey is a powerful tool for understanding and improving how members interact with your organisation.

Retaining members requires smart technology, innovation and creativity - and you’ll likely have to go beyond traditional approaches. A thriving membership organisation depends on its ability to keep members engaged, satisfied, and committed.

Member engagement isn’t just a buzzword - it’s at the heart of any successful membership organisation. Engaged members participate actively, renew their memberships, and advocate for your mission. But how do you keep them coming back for more?

Membership renewals are the lifeblood of any association, but manually managing them can be a nightmare. Enter automation with Xero invoices - a game-changer for efficiency and retention.

Asking for donations can feel intimidating, but a well-crafted email can work wonders. Think of it as your organisation’s elevator pitch, packed with purpose and persuasion.

The search for the perfect CRM can feel a bit like online dating. There are countless options, each promising to solve all your problems. But how do you find “the one” that fits your association’s unique needs?

In the world of associations, managing members can sometimes feel like herding cats - a chaotic mix of endless spreadsheets, member enquiries, and hard work. But what if there was a magical tool that could simplify all of this?

SwiftFox is powering towards Christmas! Here’s a roundup of the latest features we’ve just rolled out

Introducing Project Ignite – an ambitious initiative to make SwiftFox even more user-friendly and visually appealing than ever before.

Here’s a roundup of some of our favourite features that we’ve recently rolled out:

SwiftFox is always getting better! Here’s a roundup of the latest features we’ve recently rolled out.

Digital campaigning has evolved from an optional tactic to an essential strategy for unions, especially in the post-pandemic landscape where online and hybrid methods are indispensable.

Getting your association's board to approve a CRM (Customer Relationship Management) project requires a clear, compelling case that aligns with the organisation’s goals.

In the association space, member retention and operational efficiency are key to long-term success.

Choosing the right software for managing an association can be confusing, especially when terms like CRM (Customer Relationship Management) and AMS (Association Management System) are often used interchangeably.

Selecting the right Customer Relationship Management (CRM) software for your association is a strategic decision that can enhance member engagement, streamline operations, and drive growth.

Effective membership management is at the heart of every successful association, and an association CRM can make this process more efficient, organised, and keep the focus on members rather than administration.

Events are important way for members to connect and engage with their professional association, and successful event marketing can make a significant impact on attendance and member satisfaction.

Data analytics has become an indispensable tool for associations looking to grow, engage members, and adapt to changing industry conditions.

For many associations, professional development, certification, and training are at the heart of their valuable offering to members.

Clear, consistent communication is important for associations to maintain strong connections with members.

For professional associations, marketing is a key function not only for attracting prospects, but also strengthening relationships with current members.

Continuing Professional Development (CPD) is a core value for many associations, providing members with the hands on support needed to advance in their careers and maintain certification.

Continuing Professional Development (CPD) is a core value for many associations, providing members with the hands on support needed to advance in their careers and maintain certification.

Membership growth and retention are vital to any member-centric organisation’s long-term success.

Today’s generation of members are demanding a personalised and responsive experience when connecting with their professional association. Membership CRMs are no longer a nice-to-have; they’ve become a necessity in order to attract and retain association members.

With all of the competition for people’s attention online today, professional associations must leverage advanced marketing strategies to grow, engage members, and drive awareness for their organisation and mission.

September product update: AI send time optimisation, contact activity logs, Google login, and new admin permission controls in SwiftFox.

Late September product update: refreshed profiles, improved Contacts and Roles, event ticket selling, and seamless website event publishing.

October product update: staggered email sending, default role titles, expanded merge fields, and improved receipt filtering for finance users.

Track the key donor retention metrics—repeat rate, churn, LTV and engagement—to refine stewardship and keep supporters giving year after year.

In today’s world of digital communication, your donors are constantly bombarded with messages from various organisations. So, how do you make your charity stand out and ensure that your supporters feel valued?

See how charities can use donor data to segment supporters, personalise appeals and timing, and build deeper relationships that drive giving.

Switching to a new membership CRM is simpler than it seems—learn how to plan, migrate data, train staff, and roll out smoothly.

The world of work is constantly evolving, and unions need to keep pace with these changes to continue serving their members effectively.

Discover how unions can use analytics to spot at-risk members, personalise campaigns, and strengthen engagement to improve retention over time.

Help chamber members lead events with clear pathways, resources and recognition to boost participation, ownership, and long-term retention.

Learn how personalised, data-led communication helps chambers build stronger relationships, boost event engagement, and improve member renewals.

Still using spreadsheets to run your chamber? Learn why a CRM reduces errors, saves time, automates comms, and improves member engagement.

Use member data to segment audiences, personalise communications and events, and boost engagement and retention with a CRM-led approach.

Understand the hidden costs of member churn and why retention delivers stronger engagement, advocacy and profitability than constant acquisition.

Map key membership lifecycle touchpoints and use CRM automation to onboard, re-engage at-risk members, and improve renewals and retention.

What a busy start to the year we have had here at SwiftFox!

What's great about a badge? Well, it's little symbol that, at a glance, can tell you a lot.

A game-changing tool that spells one thing: a centralised home for all your data.

You can now send SMS reminders straight from the events feature!

The Quick Actions menu is conveniently located right at the top of contact profiles, offering a quick and easy way to action your essential tasks.