Event emails

Event emails let you communicate with your invitees directly from the event. They are created with the same four-step email builder used elsewhere in SwiftFox, but with two event-specific capabilities: Send Rules (which target recipients by RSVP status) and AutoMail (which auto-sends an email to anyone added to the event later). Event emails appear on the Emails page marked with a party icon. Open them from the Emails tab of the event.

The four-step email builder

Click Create New Email and work through the four steps:

1. Campaign — name and classify the email.
2. Recipients — for event emails the recipients are the event's Invite List (the List Builder option is hidden here).
3. Design — build the email on the email canvas.
4. Schedule — choose when and how it sends.

Send Rules

Send Rules target the email at specific RSVP statuses so you reach the right segment:

• Attending — for example, reminders to people who said yes.
• Not Attending
• Attended
• Did Not Attend
• No RSVP — for example, nudges to people who haven't responded.

Design — useful event blocks

In the Design step, add event-relevant blocks to the email canvas:

• Location — show the event location.
• RSVP Link — link to the event's RSVP form (select the relevant form).
• Calendar — let recipients add the event to their calendar.

Scheduling

In the Schedule step you can:

• Send now, or Schedule for later.
• Use Swift Predict or Staggered sending, as with standard campaigns.

AutoMail

AutoMail automatically sends a chosen email whenever a contact is added to the event:

• Mark an email as AutoMail so that any newly added invitee receives it automatically (ideal for an Initial Invite).
• AutoMail does not interact with Send Rules. Use AutoMail for initial invites, and Send Rules for targeted, scheduled segments.

Managing emails

• Clone an event email to reuse it.
• Delete an event email you no longer need.

Sending an event email — step by step

1. In Emails, click Create New Email.
2. Complete the four steps: Campaign → Recipients → Design → Schedule.
3. In Recipients, use Send Rules to target an RSVP segment (for example, Attending for reminders, No RSVP for nudges).
4. In Design, add Location, RSVP Link (select the event's RSVP form), and Calendar blocks as needed.
5. Send now or Schedule (including Predict or Stagger).
6. (Optional) Mark the email as AutoMail so invitees added later receive it automatically (note: AutoMail does not combine with Send Rules).