Showing custom fields in the event audience

Custom fields in the event Audience let you display any contact custom field as a column in the audience table, alongside the standard columns. This makes the audience far more flexible and informative when you are managing attendees and preparing for an event — for example, surfacing dietary requirements for catering, or industry for networking — without having to open each contact's profile.

Renamed. What this guide and the product used to call the Invite List is now Audience. Open it from the event's Audience section — on a ticketed event viewed in a narrower window it sits under the Attendance menu (see Events — Overview (Document ID: 190)). The screen and the way it works are unchanged.

Standard audience columns

The audience table opens with a set of standard columns, and they stay available whether or not you add custom field columns. The exact set your account sees depends on how it has been configured. For the list itself, see Audience & bookings (Document ID: 196), which owns it.

Showing custom fields in the audience

Add any contact custom field as a column using the column control in the table's toolbar.

1. Open an event.
2. Open the Audience section.
3. In the toolbar above the table, select the hidden-columns control — the crossed-out eye icon beside Sort, showing how many columns are currently hidden.
4. A panel headed Choose columns to hide lists every available column. A ticked column is hidden; an unticked one is shown.
5. Untick the contact custom fields you want to display. Use Reset to go back to the default columns.

The audience table updates to include the custom field columns you unticked. Most custom fields start out hidden, which is why the count on the control can be high. You can show or hide columns at any time, so you can tailor the table to whatever you are working on.

Setting the columns up here is also how you decide what ends up in an export — see Audience & bookings (Document ID: 196).

Example use cases

Displaying custom fields turns the audience into a single reference point for event planning. Common uses include:

• Displaying dietary requirements for event catering.
• Viewing attendee industries for targeted networking events.
• Referencing historical custom field data collected from previous events.
• Surfacing import source or classification fields during event setup.
• Using custom field data to support logistics and planning.

How it relates to the rest of SwiftFox

A few things worth knowing about how this behaves:

• It uses the same column selection behaviour as Lists and Action Centres, so it works the way you are already used to.
• All contact-level custom fields are available for selection.
• Both current and historical custom field values are supported.
• Custom fields shown in the audience are read only in this view — displaying a field here does not let you edit the underlying contact data.
• This improves visibility without requiring you to navigate to individual profiles.

The Tickets tab under Bookings has its own column selector and can show contact custom fields too — see Audience & bookings (Document ID: 196).